Your world isn’t complete until someone eats it.
We work with tourism and entertainment brands who want more than attention—they want people to slow down and spend quality time connecting to their culture.
Menu Club takes diners on an unforgettable journey through your stories, each dish bringing to life a different element of your magic in venues across Australia.
We turn your world’s best stories into a menu
Chefs across Australia add their own creative twists
Every meal a unique experience for audiences to explore
CONNECT
Take your audience on an intimate date
Dining is an extremely powerful way to create bonding and connection. It’s the presence. It’s the time. It’s the way a meal makes us feel, remember, and relate.
The quickest way to the heart is through the stomach after all.
Menu Club is the only promotional tool that lets you create intimacy with your brand at scale.
People have travelled over 3 hours to eat our meals a powerful indicator that our love converts.
CAPTIVATE
A real taste of
your experience
Menu Club captures the rich sensory appeal that comes with travel when you can’t get them there. It works a treat on destinations real or imagined.
When the stories that make your destination enchanting come to life in a local venue, it gives your fans a unique chance to belong in your world again, and again, and again.
This means you can maintain connection outside of campaign seasons as well as offer memorable experiences that enchant.
“Obsessed”, “God tier”, “UGH” are how our menus get described —that’s palpable pleasure.
CURATE
Menus tailored to appeal to wide tastes
People love your world for different reasons and our comprehensive concept menus and variety of venues align to your different communications needs and are based on expert trend analysis and consumer insights. This enables you focus and scale at the same time.
Menu Club is first class, business class, and economy transport. It appeals to collectors and kids.
Our meals score 10/10 for social relevance the best metric for hitting the nail on the head.
Until teleporting is a thing, let Menu Club give fans a taste of your world.
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Australians can’t feel your country through a banner ad.
They need to savour it, talk about it, share stories, memories, and get excited. Menu Club literally makes people want to travel to experience the wonders of your culture.
When it comes to immersive ways to reach Australians we offer something no ad campaign can, send us a message to learn more.
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Feeding obsession requires more than a countdown and a trailer.
All fans really want is a chance to live in the world of their favourite franchise. Menu Club opens a doorway to your world right around the corner from theirs.
When it comes to real-world anticipation belonging beats content drops every day of the week. We offer a sensory experience at scale that brings your universe into the real world. Send us a message to learn more.
